ELLEmagazine and BlackBerry® are once again joining forces to create a remarkable opportunity for young fashionistas and street style spotters to launch an online career in the world of fashion. I jumped at the opportunity last year, made to the top 20 and sadly that where my journey ended, now that the search is in its second consecutive year, it's your turn enter. If you are a blogger who is perfectly attuned with what’s new on the streets, the catwalks and can spot a trend before anyone else, you my friend, should be jumping at this opportunity, who knows you might make it further than I it.
Here is what's at stake: Apart from receiving a 12-month contract with ELLE and the opportunity to report for elle.co.za, the winner will also receive a monthly stipend of R5 000, a Fujifilm XF-1 camera and a BlackBerry® Q5 and BlackBerry® Z10 smartphone. In addition, a photography or desktop publishing course from Vega and the opportunity to be mentored by well-known photographer and head judge, Ed Suter, is also up for grabs. With the title comes the opportunity for regular exposure in ELLE as well as on the social media platforms of ELLE and BlackBerry and the chance to attend an international fashion week in 2014.
Here is the deed: To enter, a new blog must be created and for the first post, street style at its most dynamic and exciting must be communicated. Entrants are free to choose any context but they will need to shoot and convey fashion on the move, drawing on creative ability and fashion knowledge. While originality and confidence are key, the post needs to be coherent and cohesive as entrants will also be judged on writing and communication skills. For more information on the competition and entry details turn to page 28 of the August issue of ELLE mag on sale now.
